In this short webinar BrandFoundations and John Pancoast from Acquisition Solutions explore the role that culture plays at every stage of the M&A process, review two powerful tools that can be used to “de-risk” cultural integrations, and show how they could be applied to the ongoing Amazon-Whole Foods integration.
It seemed – at least at first blush – that air carrier Delta was taking a purpose-based stand, and that its purpose (or North Star) dictated that the company come down firmly on the opposite side of the NRA on this particular issue.
Cue the applause track for a corporation brave enough to stand on its morals, knowing full well that it’s going to take some incoming flack for doing so.
But don’t hit “play” quite yet.
Liberty Skis has pulled off one of the rarest branding achievements: creating a cult brand with universal appeal. In this interview with the Chairman and Co-Founder we learn the magic behind this incredible company and how its purposeful products, culture and brand are allowing it to take the ski industry by storm.
Acquisitions are a common growth strategy for many organizations today. But it’s a path strewn with nasty landmines: politics, distraction, talent drain, customer confusion and execution failures. Knowing where these landmines lay is the first step in reducing the M&A risk and ensuring your deal adds performance and value rather than destroying it. Here are five places where a misstep can spell disaster along the M&A path.
There may be no better “canary in the coal mine” to detect culture dysfunction than an organization’s employer brand. Why? Because employer review sites have become the first place employees go to vent or complain. Learn how to use your employer brand as an early warning system for culture issues and how to respond effectively.